Hyaluronic Acid is a natural substance that is plentiful in our bodies when we are born. Young, healthy-looking skin contains an abundance of HA that locks in moisture. As we get older, our bodies produce less and less HA. The drop starts at about 18-20 years of age, and after 40, HA decreases more rapidly. Aging robs us of this innate ability to hold in moisture causing skin to sag, lose its elasticity and allowing fine lines and wrinkles to appear.
Passport to Organics uses the fewest ingredients possible to create a high organic content Hyaluronic Acid serum that provides effective pro-aging benefits without the use of irritation-causing parabens, fragrances and artificial ingredients. Their Hyaluronic Acid serum features soothing, organic aloe juice as a base to moisturize and calm skin and is alcohol free.
Please note that there is no such thing as completely pure 50% - 100% Hyaluronic Acid solution. A pure 1% Hyaluronic Acid solution, which Passport to Organics uses, is the highest in the industry and is the safest and most effective percentage to use for skin formulations. Over 1% would be harmful. If a company claims they are using a higher percentage (for example 50%), they mean the percentage of a 1% solution. (50% HA serum contains .5% of a 1% solution, which is less than this serum!)